Environmental display Green Impact Index

OUR GOAL

Societal and Environmental

Commitment.

Enough blah blah.

Consumers want proof.

Our approach. Our motivations. Our objectives.

79%

of French people, In 2023, said they were committed to or concerned about reducing the impact of their consumption, up 3 points on 2022*.

*2023_ADEME GREENFLEX BAROMETER

Climate change is everyone's business. That’s right. The IPCC estimates that limiting global warming to 1.5°C by 2050 will only be possible by accelerating and deepening the reduction in greenhouse gas emissions now.

That's why we decided to take up the challenge collectively: 120 experts and scientists from 26 companies, suppliers, consultancies and an academic body, including members of the Green Impact Index Consortium, worked together under the aegis of AFNOR Normalisation to co-construct a methodology for calculating and displaying the environmental and societal impact of cosmetics, dietary supplements and wellness and family health products.

An approach that aims to:

Provide consumers with reliable and transparent information on the quantification of the environmental and societal impacts of products.

Provide economic players - companies, brands and suppliers - with a real lever for progress in the ecologically and societally focused design of their products.

More than promises on the distant horizon: Tangible, transparent and verified proof.

The Green Impact Index is aligned with the European Commission's Green Claims Directive, which aims to combat greenwashing and misleading environmental claims. To achieve this, the Green Impact Index Consortium has set itself four guidelines for a rating display system that is fair, transparent, verified and accessible.

Transparency

A fully detailed methodology is openly available via the AFNOR Spec 2215 reference document published in June 2023. (French only, translation in progress)
A Green Impact Index display tool shared transparently with consumers, and visible on the websites of brands belonging to the Green Impact Index Consortium.

Verification

Verification of product ratings by an independent third-party organization (ITPO).

Justification

A methodology that goes beyond product Life Cycle Analysis (LCA) and is based on official labels, standards and regulations.

Accessibility

An AFNOR Spec 2215 methodology published in June 2023 and a display tool designed to be accessible to all companies and brands, whatever their size, from VSEs and SMEs to international groups.